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It’s that time of the year again where we all come together to make impact within that 1 hour. A lot of you may have heard about Earth Hour and even participated. For those of you that do not know what is Earth Hour, we will fill you in a few details. Earth Hour is organized by the World Wide Fund for Nature (WWF) across the globe and is held on the last Saturday of March annually. This year, it happens to be on March 31st and will take place from 8:30 p.m. to 9:30 p.m. During this hour, it is encourages that every households and business turn off their lights for one hour to raise awareness about the need to take action and do your part on climate change and energy preservation. Last year records indicate that 5,251 cities and towns in 135 countries and territories in all seven continents responded to Earth Hour, and saved considerable electricity power across the globe.

The 2012 campaign theme of Earth Hour is “I Will If You Will”. I love this theme as it is encouraging and connecting people to do their part together as a team across the globe with one goal in mind. Great accomplishments usually come from great visions. Earth Hour is more than switching off lights for one hour once a year. It’s all about giving people a voice and working together to create a better future for our planet.

Likewise, ourselves at Colourful Grass we are dedicated to creating a more sustainable future for our next generations and see the planet as a whole. We combine our passion on fashion and environmental and humanitarian awareness together to design stylish, trendy, eco- and animal friendly footwear. Colourful Grass has a strong commitment to the environment and animal life.

We are going to be hosting a Veggie BBQ on Earth Day to raise awareness on sustainability. All proceeds from the food and 10% of our shoe sales will go to charitable organizations.

We have a strong passion and wonderful ideas on sustainable fashion, and we can do more with your support. Our Indiegogo campaign page at the link below and watch the video to see what the Colourful Grass family has to say: http://www.indiegogo.com/colourfulgrassfootwear?a=413479

We are looking for support from friends and family to bring to market our new spring/summer collection 2012 and we are offering great perks in return. If you could share the link through your network, it would be really appreciated!

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